The 1 Bold Step Team

Marketing is no longer just about branding and awareness. It’s about results. This is where “marketing operations” and 1 Bold Step comes in. We will act as an extension of your marketing department to create systems, order, and accountability, and to prove ROMI (Return on Marketing Investment).

We believe that everything can be more efficient, especially the sales and marketing process. So we apply lean principles to create strategic marketing plans for our clients and then provide the technology and (fractional) marketing team to support the full execution of that plan. At the end of the day, our goal is to generate leads, increase sales, and prove return on marketing investment. Working with us means transforming marketing from overhead to value add.

Be The Aspirin. Not the Headache.

Our Values

Be the Aspirin

Be Accountable 

Be Bold

Be Real

We help each other, our clients, our families, and our communities thrive. We help people and organizations get organized and scale. If we needed a battle cry; it would be: “Be the aspirin. Not the headache.”

We’re here for you

Meet the Team

Jennifer Jurgens
Jennifer Jurgens

CEO/Founder

Adam Clarke
Adam Clarke

President

Danielle Fedel
Danielle Fedel

Marketing Operations Manager

Jennifer Jurgens
Jennifer Jurgens

CEO/Founder

Adam Clarke
Adam Clarke

President

Danielle Fedel
Danielle Fedel

Marketing Operations Manager

Steve Frazee
Steve Frazee

Senior Consultant

Rob Costie
Rob Costie

Campaigns Director

Kort Rantala
Kort Rantala

Account Executive

Steve Frazee
Steve Frazee

Senior Consultant

Rob Costie
Rob Costie

Campaigns Director

Kort Rantala
Kort Rantala

Account Executive

April Stevens
April Stevens

Digital Content Producer

Caleb Radford
Caleb Radford

Account Executive & Brand Strategy Director

Tom Zelinsky
Tom Zelinsky

Digital Campaign Manager

April Stevens
April Stevens

Digital Content Producer

Caleb Radford
Caleb Radford

Account Executive & Brand Strategy Director

Tom Zelinsky
Tom Zelinsky

Digital Campaign Manager

Brodie Orent
Brodie Orent

Digital Campaign Manager

Angie Vuyst
Angie Vuyst

Content Strategist

Abigail Bakhuyzen
Abigail Bakhuyzen

Marketing Coordinator

Brodie Orent
Brodie Orent

Digital Campaign Manager

Angie Vuyst
Angie Vuyst

Content Strategist

Abigail Bakhuyzen
Abigail Bakhuyzen

Marketing Coordinator

Tom Slager
Tom Slager

Senior Marketing Consultant

Tom Rau
Tom Rau

Director of Revenue Operations

Rachel Rivers
Rachel Rivers

Account Executive

Tom Slager
Tom Slager

Senior Marketing Consultant

Tom Rau
Tom Rau

Director of Revenue Operations

Rachel Rivers
Rachel Rivers

Account Executive

Laura Holmes
Laura Holmes

Senior Brand Consultant

Brandon Lawson
Brandon Lawson

HubSpot Admin

Emily Fitzgerald
Emily Fitzgerald

Agency Operations Manager

Laura Holmes
Laura Holmes

Senior Brand Consultant

Brandon Lawson
Brandon Lawson

HubSpot Admin

Emily Fitzgerald
Emily Fitzgerald

Agency Operation Manager

John Neeb
John Neeb

Digital Content Producer

Sydney Zeien
Sydney Zeien

Account Executive

John Neeb
John Neeb

Digital Content Producer

Sydney Zeien
Sydney Zeien

Account Executive

Causes we support

Stand Up for the Cure logo<br />
Big Red Classic Sport Fishing Tournament logo
Ronald McDonald House of West Michigan logo

Memberships and Affiliations

Grand Rapids Chamber
SBAM
AMA
GVSU Logo
Ec Club GR
Inforumb
MichBusiness Logo
Talent First logo
Ready To Grow?

Get Your Free Marketing Checklist

See how 1 Bold Step can help you drive predictable revenue growth for your business.