The Lean Transformation of Marketing

We believe that sales and marketing can be more efficient. So we apply LEAN principles to create systems, order, and accountability that generate demand, increase sales, and prove return on marketing investment.

3 steps to our powerful process

Step 1


Marketing goals should directly support your company goals. They should be clear and measurable.

Step 2


Put the right people in the right roles doing the right things with the right systems to enable sales and generate revenue.

Step 3


Measure to manage. Test, tweak, and test again.

Our Bold Promises

Here’s How We are Different

The 1 Bold Step approach ensures that we have the right people, doing the right things, for the right reasons. 

30 Day no cause, out clause

We offer a 30-day no-cause, out-clause on all of our retained and long-term work. If it’s not working for you, then it’s not working for us.

Flexible skillsets for changing needs

Most companies don’t need a fully staffed marketing team. When working with us, you’ll get access to the team you need, as they are needed.

Work first. Invoice second.

Our retained teams get paid at the end of the month, so you see the value we add first.

How we get there

Taking marketing from “overhead” to “value Add” 

Strategic Marketing Plans

You get 12 months of marketing tactics and clear KPIs that are directly related to growing your business. 

Fractional Marketing Team

We become your marketing team at a fraction of the cost — providing you with specialists to handle marketing where you have gaps.

Revenue Operations

Align your operational functions, sales, marketing, and customer service teams.

HubSpot Management

We make sure HubSpot will help you manage and nurture leads, then convert those leads into customers.

Other consultants make recommendations and leave the rest up to you. 1 Bold Step recommends, helps your team execute the plan, and fills the gaps to get the work done.

Jon Faber

CEO, Envoy

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See how 1 Bold Step can help you drive predictable revenue growth for your business.