We Are A Certified HubSpot Partner

Your leads and your customers are the keys to growing your business. Let us help you scale that growth!

Without leads, your business wouldn’t have any new customers. Without new customers, your business wouldn’t grow. Gaining leads and creating customers are the keys to growing your business. They need to be educated, nurtured, and valued in order to increase your revenue and keep your business growing. That’s why 1 Bold Step implements HubSpot.

HubSpot is an all-in-one marketing hub that allows you to have all of your tools in one place. Their core offering is an integration of Inbound Marketing Automation, Sales CRM, and a Service Center for your business. With numerous add-ons and options for choosing the core services you need, HubSpot can be implemented and scaled based on your company’s growth.

As a Certified HubSpot Partner, there are so many services we have to offer to make your marketing more efficient and to start tracking R.O.I. on your initiatives! And because it can be overwhelming to know where to start or where to focus your efforts, we have a proven process to help you narrow your scope and automate the things that work the best. We help you pick the right combination of HubSpot functionality while aligning your team and processes to keep it working long term.

From getting you started, to aligning your sales and marketing, to implementing a CRM, to generating traffic, we can help you grow your revenue and find new customers. Check out the items below to start exploring some of the things we offer as a general service or through HubSpot.

HubSpot
HubSpot Platinum HubSpot Partner
Read our Reviews on HubSpot’s Agency Directory

Get Started Today

Are you feeling overwhelmed with developing your initial marketing strategy? Don’t worry! We help you get a plan put together to better align your organization’s marketing with your organization’s strategic goals. Here’s a list of the things we offer to help you hit the ground running:

Marketing Kickoff Call

Inbound Strategy Review

Execution Calendar

Buyer Persona Development

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Content Strategy Development

Sales & Marketing Alignment

Are Your Goals Aligned?

 

When your sales and marketing goals align, you’re bound to create a long-lasting customer, because they’ll be hearing the same great things about your products and services from both departments. If marketing is educating prospects about ease-of-use or user-benefits and sales is focused on pushing high end features, your target customers are confused and your brand suffers. Here are the things we offer to help create sales and marketing nirvana:

Sales and Marketing Alignment:

  • Sales and marketing alignment workshop
  • Defining marketing qualified leads (MQL) and sales qualified leads (SQL)
  • Sales and marketing goal setting
  • Service level agreement (SLA) development
  • Lead hand-off procedure and feedback
  • Sales content assessment and recommendations
  • Reporting and review
  • Sales development rep (SDR) services

Integrating With A CRM?

 

Having a CRM is an important part of your business’ marketing journey. HubSpot allows you to have a centralized place to store your data, track conversion rates of your contacts, perform marketing automation, and improve communication across your organization.  But it also plays nicely as a marketing automation tool on top of other CRM systems (like Salesforce, among others). We offer these services to help you get the most out of your CRM:

CRM Integration:

  • Custom Fields and view creation
  • Deal stage setup
  • Data import and cleansing
  • CRM ongoing and optimization and administration
  • Custom integrations:  HubSpot and various CRMs
  • Reporting and review

Let the inbound marketing begin!

 

Through acting as an extension of your marketing department (onsite or virtually), we can help your company create systems, order, and accountability. With a focus on increasing sales and proving return on marketing investment, we’re determined to change marketing from overhead to value-add. From following our initial plan when getting you started, here’s what we can help your company execute:

Traffic generation through:

  • Blogging
  • SEO
  • Social publishing
  • Content creation
  • Reporting and review

Lead conversion:

 

  • Conversion path creation
  • Social prospecting
  • A/B Testing
  • Reporting and review

Lead nurturing:

  • Email marketing
  • Automation
  • Middle of the funnel (MOFU) and bottom of the funnel (BOFU) offer creation
  • Personalized content
  • Lead scoring
  • Sales and marketing alignment
  • CRM Integration/closed loop reporting
  • Reporting and review

Let Us Help You
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